Logotype for Earth Logic Design Agency

Earth Logic Design Agency

Earth Logic Design Agency was a creative project that challenged traditional ideas of fashion and design. It put the planet – not growth and consumption – at the centre. Through experiments and collaborations, the project demonstrates how design can help create a sustainable future within planetary boundaries.

12 March – 19 September 2025, the University Library, Växjö.

What if design started with the Earth, not the market? Earth Logic Design Agency invited you to imagine and practise new ways of creating change by putting the health of the planet and all species – including humans – first. Through five interactive stations, visitors join a co-creative journey with local and international change agents, exploring how design can become a force for sustainability and transformation.
Led by Mathilda Tham, Åsa Ståhl and Maja Frögård from the Department of Design, in collaboration with The Cultural University.
 
 

Programme 2025

4/12 Design from Earth Logic perspectives (Swe)
18/9 Earth Logic change indicators
17/9 Culture and the power of change
10/9 Film screening and world-making
9/9 Economies
20/8 Earth Logic Design tools
3/6 Two events to celebrate Change
21/5 Workshop: CUT IT OUT: Return to (the) inner garden(ing)
15/5 Research and the power of change
28/4 Workshop: The Earth Logic Language Ombudsperson invites you to an Earth analysis of knowledge cultures at the university
23/4 Conversation: Hands-on Research – for artists, designers and teachers. With Miriam Rasch & Jojanneke Gijsen
8/4 Workshop: Create ingredients for a flannel board for world-making
3/4 Online talk: Fragments of Imagination #1
27/3 Film screening and discussion on enthusiasts, entrepreneurship and community
27/3 Workshop: Find the power of change at the I-level
13/3 Breakfast seminar: Earth Logic Design Agency: Working as an agent of change
12/3 Portal-making for trans-port to mindsets and heartsets based on the health of the Earth and all species – including humans.